Here’s a few things I’ve come across recently that are worth a click:
• Splitsider recently interviewed some of Twitter’s top comedy writers/performers in a pair of posts about the secrets to their 140 character success stories. Part 1 includes comments from Family Guy, Conan, and SNL writers, while Part 2 features interviews with comedians like Doug Benson and Rob Delaney.
• A member of the band OK Go explains in the Wall Street Journal how the music business isn’t just about selling albums anymore. Here’s an excerpt:
My rock band has leapt across treadmills, camouflaged ourselves in wallpaper, performed with the Notre Dame marching band, danced with a dozen trained dogs, made an animation with 2,300 pieces of toast, crammed a day-long continuous shot into 4½ minutes and built the first ever Rube Goldberg machine—at least that we know of—to operate in time to music. We are known for our music videos, which we make with the same passion and perseverance we do our songs. Our videos have combined views in excess of 120 million on YouTube alone, with countless millions more from television and repostings all over the Internet.
For most people, the obvious question is: Has this helped sell records? The quick answer is yes. We’ve sold more than 600,000 records over the last decade. But the more relevant answer is that doesn’t really matter. A half a million records is nothing to shake a stick at, but it’s the online statistics that set the tone of our business and, ultimately, the size of our income.
We once relied on investment and support from a major label. Now we make a comparable living raising money directly from fans and through licensing and sponsorship. Our bank accounts don’t rival Lady Gaga’s, but we’ve got more creative freedom than we did as small fish in her pond.
• You may not have heard of XtraNormal yet, but the chances are you’ve laughed at a video made using their services. This article examines the video company that may just be the next big thing in viral comedy.
• If you’re thinking of writing a book and are waiting around for a publisher to agree to publish it, you might want to take a minute to read this article about how e-books are changing the economics of writing.
• Here’s a nice overview of Keith and the Girl, one of the most popular comedy podcasts around. The show’s been around since 2005 and has attracted more than 50,000 daily listeners, including more than 60 fans who have gotten show-related tattoos on their bodies. They must be doing something right.